Branding & Design

GreatbrandsBrand visualBrand visualBrand visualBrand visualBrand visualneedgreatdesign.Great brandsneedBrand visualBrand visualBrand visualBrand visualBrand visualgreatdesign.

We bring both to life.

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brands and products designed

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team members

0+

countries served

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years of experience

50+

brands and products designed

20+

team members

15+

countries served

5+

years of experience

Services

Here’s where we come in

Need a brand? A design? Both? You’ll find them all here, made by the same people so everything matches.

Projects

Our work, out in the wild.

Brands, apps and platforms we’ve designed with clients in India and around the world. Each one was built to be recognised and easy to use.

Tej

Tej

Super-App

Tej

A social super-app for Indian temples. We shaped the look and feel, and it’s now in build.

Traul

Traul

Mobility2024

Traul

Three apps, one clear design language and a markedly better UX. Owned outright by the client.

Bettingator

Bettingator

Mobile App

Bettingator

A betting platform where design does the heavy lifting. In a crowded market, the UI is what wins people.

Isdaar

Isdaar

SaaS

Isdaar

Certificate-issuance SaaS, now used by 100+ schools. A tricky workflow, made to feel easy.

Tej

Tej

Super-App

Tej

A social super-app for Indian temples. We shaped the look and feel, and it’s now in build.

Traul

Traul

Mobility2024

Traul

Three apps, one clear design language and a markedly better UX. Owned outright by the client.

Bettingator

Bettingator

Mobile App

Bettingator

A betting platform where design does the heavy lifting. In a crowded market, the UI is what wins people.

Isdaar

Isdaar

SaaS

Isdaar

Certificate-issuance SaaS, now used by 100+ schools. A tricky workflow, made to feel easy.

Tools

Our Design Toolkit.

We design in the tools the best studios use, then hand over clean files you can actually use, from brand guidelines to ready-to-build screens.

Miro
FigJam
Notion
Typeform
Figma
Framer
Miro
FigJam
Notion
Typeform
Figma
Framer
Miro
FigJam
Notion
Typeform
Figma
Framer
Miro
FigJam
Notion
Typeform
Figma
Framer
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
After Effects
Lottie
Blender
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
After Effects
Lottie
Blender
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
After Effects
Lottie
Blender
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
After Effects
Lottie
Blender
Process

Four Steps, One Plan…

We process with the following steps. No black box. We bring brand strategy and creative design together to give your business an identity of its own.

First, we understand your brand

First, we understand your brand

We start with brand discovery, market research, competitor analysis and audience insights to understand your positioning, personality, vision and what makes your business different.

Next, finalising your look

Next, finalising your look

From logo design and colour palettes to typography, visual identity and brand messaging, we explore creative directions that reflect your brand personality. You pick what feels right, and we refine it together.

Design time

Design time

Based on your brand identity, we create website designs, social media creatives, marketing collateral, packaging and other visual assets, all in one consistent visual language across every brand touchpoint.

Make it official

Make it official

We bring everything together into your brand kit, logo variations, typography systems, colour specifications and brand guidelines. You’ll have the design assets and resources to keep your brand consistent across every platform, even as it grows.

Testimonials

Straight from our
clients, unfiltered!

We’d tell you we’re good, but it sounds better from the people we’ve built for, across the globe. Read on, then say hello.

Quote

"Softexedge and its team have been with us whenever we needed to upgrade or create weather, website, or app solutions. Great working with them!"

SV

Sanjay Verma

Director and CEO at Traul India

Quote

"Sidhartha and his team did an exceptional job bringing my vision to life. The project was quite big, but they handled it perfectly."

PM

Parfait Moutsinga

CEO at Socle RH, France

Quote

"Before meeting Sidhartha and Softexedge, I didn't think anyone could develop software integrating blockchain into the music industry."

RB

Romain Benabdelkader

CEO at Authentica, France

Quote

"I’ve worked closely with Sidhartha across app development, automation, and deploying AI for BI and CRM solutions. He consistently translates digital capability into practical business value."

HE

Harri Emari

Director of Performance at United ECM, United States

Quote

"One of the finest professionals I’ve ever worked with, the best software developers in the country."

BM

Bhaway Mehta

CEO at Birthgiver Film Production, United Kingdom

Quote

"Softexedge and its team have been with us whenever we needed to upgrade or create weather, website, or app solutions. Great working with them!"

SV

Sanjay Verma

Director and CEO at Traul India

Quote

"Sidhartha and his team did an exceptional job bringing my vision to life. The project was quite big, but they handled it perfectly."

PM

Parfait Moutsinga

CEO at Socle RH, France

Quote

"Before meeting Sidhartha and Softexedge, I didn't think anyone could develop software integrating blockchain into the music industry."

RB

Romain Benabdelkader

CEO at Authentica, France

Quote

"I’ve worked closely with Sidhartha across app development, automation, and deploying AI for BI and CRM solutions. He consistently translates digital capability into practical business value."

HE

Harri Emari

Director of Performance at United ECM, United States

Quote

"One of the finest professionals I’ve ever worked with, the best software developers in the country."

BM

Bhaway Mehta

CEO at Birthgiver Film Production, United Kingdom

Quote

"Softexedge and its team have been with us whenever we needed to upgrade or create weather, website, or app solutions. Great working with them!"

SV

Sanjay Verma

Director and CEO at Traul India

Quote

"Sidhartha and his team did an exceptional job bringing my vision to life. The project was quite big, but they handled it perfectly."

PM

Parfait Moutsinga

CEO at Socle RH, France

Quote

"Before meeting Sidhartha and Softexedge, I didn't think anyone could develop software integrating blockchain into the music industry."

RB

Romain Benabdelkader

CEO at Authentica, France

Quote

"I’ve worked closely with Sidhartha across app development, automation, and deploying AI for BI and CRM solutions. He consistently translates digital capability into practical business value."

HE

Harri Emari

Director of Performance at United ECM, United States

Quote

"One of the finest professionals I’ve ever worked with, the best software developers in the country."

BM

Bhaway Mehta

CEO at Birthgiver Film Production, United Kingdom

a between c
Aqualog
Authentica
BettinGator
BlockShark
BloomVest
Casino Scan
Neurolinq
Threadify
Trendcast
Triti
Twinora
Valpem
Vedhaka
WatchFor
a between c
Aqualog
Authentica
BettinGator
BlockShark
BloomVest
Casino Scan
Neurolinq
Threadify
Trendcast
Triti
Twinora
Valpem
Vedhaka
WatchFor

Start with one message.

Tell us about your project and what you want from it. We’ll reply with a clear plan, an honest timeline and the team to make it happen.

Creator 1
Creator 2
Creator 3
Creator 4
Creator 5
Creator 6

100+ projects delivered in 15+ countries

FAQs

Questions?
We've got answers.

The things everyone asks us before saying hello.